Fine Art Poster
Iconic artworks with vivid colors using giclée fine art 12-color printing technology. Unmatched quality and durability using 200gsm smooth matte paper. Unframed; delivered flat or rolled.










Penfield's A Kentucky Breaking Cart depicts a woman in a red jacket driving a horse-drawn breaking cart. A breaking cart is a sturdy, low vehicle used for training young horses to accept harness, and the Kentucky setting places the scene in America's thoroughbred country.
Kentucky was (and remains) the centre of American horse breeding and training. The Bluegrass region around Lexington has produced thoroughbreds, standardbreds, and saddlebreds since the early 19th century. The state's limestone soil and mild climate create ideal conditions for raising horses, and by the 1890s Kentucky's horse farms were among the most prestigious in the world.
Penfield's image captures a moment from the working life of a horse farm: breaking a young animal to harness using a purpose-built cart designed to withstand the jolts and sudden stops of an untrained horse. The woman driving the cart reflects the active role women played in horse management on Kentucky farms. This was not unusual; women in horse-breeding families often handled training and daily management while men dealt with sales, racing, and the business side of the operation.
The red jacket is a striking compositional choice. Against the muted tones of the horse and cart, it draws the eye immediately to the driver, making the woman the clear subject of the image rather than the horse. Penfield rarely used this much concentrated colour in a single garment, and the effect is both practical (catching the viewer's eye) and characterful (suggesting a confident, decisive person).
Often called the father of the American poster, Penfield served as art director of Harper's Magazine from 1890 to 1901, producing over 100 cover designs during that period. His style drew on Japanese woodblock printing and the French affiche tradition: flat areas of colour, bold outlines, and minimal detail. He became one of the most recognised illustrators of the American Art Nouveau movement, and his wartime posters remain some of the most widely studied examples of early 20th-century graphic propaganda.
This fine art reproduction is printed on museum-grade stock, faithful to the original's bold colours and graphic simplicity.

Solid wood frames, UV-protected acrylic glaze, and archival backing for lasting durability.
12-colour giclée printing on FSC-certified 200gsm fine art paper, with lifetime fade resistance.
Sustainably sourced materials, precision manufactured locally, reducing carbon footprint.
Each frame is sealed with rigid backing and fixings attached, no extra effort required.
Real reviews from real customers
Imagine shocking fin-de-siècle New Yorkers by boldly signing your posters – a radical act of self-promotion in an era when artists often remained anonymous. That was Edward Penfield, the 'Poster King,' who transformed American illustration with his striking designs. Penfield wasn't just creating advertisements; he was crafting miniature masterpieces that captured the spirit of a rapidly changing nation. Penfield embraced simplicity and strong, flat colours, drawing inspiration from Japanese prints and the Arts and Crafts movement. Eschewing excessive detail, he focused on conveying the essence of a scene or product with minimal lines and bold compositions. His posters, often promoting *Harper's* magazine, exude a sophisticated charm and a distinctly American sensibility. Penfield's innovative approach to composition and colour made his work instantly recognisable and highly influential. Today, Edward Penfield's posters are celebrated for their timeless appeal and graphic ingenuity. His ability to distill complex ideas into visually arresting images continues to inspire designers and artists. Collectors are drawn to Penfield's work not only for its aesthetic beauty but also for its historical significance as a window into a bygone era of American optimism and artistic innovation. His prints add a touch of vintage elegance and graphic punch to any modern space.
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